Don’t skew your Google Analytic traffic data while visiting or updating your site. Learn how to filter out your own traffic to your site and create more accurate visitor statistics by watching this video!
The WordPress platform offers many features that make it easier for your visitors to do what you would like them to do. If you want people to call you, put the phone number in a prominent place and use the click to dial feature. If someone is viewing… Read More
Bad things can happen to your website, like it can get hacked or a user can break it. One of the main reasons daily back ups are so important is if something bad happens you can revert to an earlier version of the site with a click of a button… Read More
When branding for a start up, you’ll need to start by asking yourself, “What is my visual identity?” Think about your potential customers and the places where they might see your visual identity.You need cohesion of color and fonts carried through your website, logo and business cards. You… Read More
Connect your Google Analytics with Google’s Webmaster Tools and Adwords and unlock a host of valuable reporting. Watch this video to learn how to integrate these features.Adwords reports which ads are sending people to your website. Webmaster Tools compiles some important details about your visitors such as, what… Read More
Your Web Strategy and Conversion Objectives The first thing our strategists do when starting a new project is work with our clients to determine the role their website will play in their business. They get to know our clients, their business, their website’s user demographics and how the… Read More
Website content best practices include using the Home Page to establish your credibility. Do this by adding testimonials from happy customers, certifications, and logos from authorized organizations. Use third party endorsements as much as possible to reinforce your credibility. If you’ve won awards, note them prominently on your… Read More
A plugin is something you can add to your WordPress core to make it function in a way that’s not readily made possible by the WordPress theme.Choosing a plugin carefully is very important. Often times there are several plugins out there that do the same thing so you… Read More
Starting a business is hard work. Business owners get so caught up in the logistics of meeting clients and deadlines that they put branding as secondary, when really it is equally as important to their success.Branding: To develop a strategy that really conveys your company’s message you have… Read More
On a website, one of most prominent places where we can insert keywords to help boost our organic search engine ranking is in the headings of a page. Watch this and learn how you can manage this yourself using WordPress!