High-level messaging is the messaging that appears on a website and it is essentially the messaging that people read most people when they land on a website. They don’t read, especially on the initial homepage and some of the key pages, they’re not going to spend a lot… Read More
Web Design
How to Plan for a Web Design Project
Today I want to talk to you about what to plan for when considering a website design project. The first thing that you want to consider is what do you bring to the table and what I mean by that is have you thought about or considered some… Read More
Why a Digital Brand Guide is Essential
Most successful organizations do a great job of identifying, clarifying, and communicating what makes them unique in terms of not only their services or products, but also their culture and organizational personality. They create and consistently adhere to what we call a brand ID. Now when designing… Read More
How to Boost Your Website’s Dwell Time
It appears that User Experience is going to be a significant factor in Google’s 2021 algorithm update. Search engines have to rely on data like bounce rate and time spent on the site, in order to guess whether visitors had a positive experience on your site. One strategy… Read More
Using Dynamic Functionality on Your Site
Hello this is Mikel Bruce, CEO of TinyFrog Technologies. I want to talk a little bit about dynamic functionality built into a website. Dynamic functionality is essentially any kind of animation, any kind of movement that’s built into a website. We actually do that oftentimes nowadays because it… Read More
Ghosts of Websites Past
Are you haunted by your old website? We do a lot of website upgrades and although we encourage clients to start fresh, we’re often startled to see so many items carried over from the client’s old site. As we approach the scariest time of the year, let’s banish… Read More
Managing a B2B Web Design Project
Hello, this is Mikel, CEO of TinyFrog Technologies. I want to talk a little bit today about B2B website design. We build a lot of websites for B2B clients, and there’s definitely some very specific things that should be considered if your company is going to be… Read More
How to Utilize Your Website as a Sales Tool
We talk a lot about ways to convert more web visitors to leads, but your website can do so much more for your business. It can also help you transform those prospects into customers during the sales process. With COVID-19 forcing a lot of businesses to connect virtually… Read More
Image Alt Text & Web Accessibility
Web accessibility is such an important consideration for website owners because you could be unknowingly creating barriers to your site for those with a disability. Adding alternative text to your website images is a critical part of web accessibility and helps visually impaired users navigate your site. Failing… Read More
Using Animation on Your Website
Hello, this is Mikel with TinyFrog Technologies. I want to talk a little bit today about animations on a website. Animations are becoming more and more popular. A lot of companies want their websites to be a little bit more dynamic, a little bit more interesting, which… Read More