Marketing

  • SEO 101

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    SEO 101

    Think of browsers or search engines like Google and Bing as librarians. These librarians are able to pull up every page on the internet. How?…

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  • SEM vrs SEO vrs PPC

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    SEM vrs SEO vrs PPC

    There are a lot of acronyms being thrown around now regarding web marketing. You may have heard of SEO, PPC and SEM. SEO or Search…

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  • Don’t Ignore the Search Engines

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    Don’t Ignore the Search Engines

    It’s important to have some type of emphasis on the search engines because about 70 to 80% of those people searching for anything today are…

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  • The Power of Analytics

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    The Power of Analytics

    Google Analytics is basically a piece of code that can be easily embedded into a website and it’s available for all for free from Google.…

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  • Why Use Web Analytics?

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    Why Use Web Analytics?

     A website is a great business tool. Tools like Google Analytics provide statistics we can use to measure how a website is doing. With…

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