Hi I’m Maria and I’m here today to talk to you about what people are looking for in a website.
I want you to stop and think about yourself. When you search, do you have a lot of time? Do you want to just find the information quickly? Most likely the answer is yes.
Well, the same holds true with your visitors. Nowadays people want to find information, they want to engage and they want to trust whoever it is that they’re searching for when they’re looking for a particular product or particular service. So how do you accomplish that?
You want to effectively and concisely make sure that you touch on three key elements. The first element is Clarity. You want to make sure that you convey what it is that you do and how you do it, right up front.
You also want to make sure that you have a clear understanding in terms of what it is that your visitor needs or what it is that they’re looking for. Or perhaps what is their pain points that you can solve for them. So by having a clear understanding of that, you can address those things clearly and effectively in a short amount of time.
The third component is to make sure that you have clear CTAs. You want to make sure that you concisely and effectively direct your clients to take an action and where they should take the action.
So with clear design, clear messaging, and clear CTAs you’ll have a winning website. For more information about a website redesign, reach out to us today. Thank you.