Today I want to talk to you a little bit about planning for a WordPress membership website. Now with the membership website, there are clearly two different options. One is a paid membership and the other is a free membership.
Obviously with a free membership, you’re not going to have to worry too much about collecting too much information from your users, but you do want to make sure that you’re collecting the right information from your users. You will definitely want to get their email address, their first and last name, and any other key details that might help you connect with them on a deeper level whether that’s through content marketing or even email campaigns.
For a paid membership, you’re obviously going to need to collect payment details so it’s also important for you to think ahead and consider who your payment processor is going to be, something like stripe or authorize.net or maybe something that you’ve already done some research on. But it is important to consider who’s going to be processing those payments.
The next thing you’ll want to consider is will there be tiered membership options. A lot of times with a membership, you might want to allow people to have a premium access that will grant them access to a lot of different content, whereas maybe a restricted access would only provide certain types of content to be accessible by that member option.
Lastly, it’ll be important to consider when your users will re-up their membership subscription with you. So for a paid membership obviously you really want to think about what that pricing structure is going to look like and whether or not that’s going to be on a monthly or annual basis. Those are some of the key things to consider with a membership website and I hope this was helpful.
