Hello, this is Mikel with TinyFrog Technologies and today I’d like to talk about how to choose a great domain name for your business. We deal with a lot of startups and companies that are shifting their business models in such a way that they’re in the process of procuring a new domain name. There’s […]
Branding
How to Establish Trust and Credibility
Hi, this is Mikel from TinyFrog Technologies. I’d like to talk a little bit about not establishing trust and credibility in your website. If you don’t have a lot of time, as you probably heard most people don’t spend a lot of time on websites, and one of the things people are looking for above and beyond in terms […]
Maintaining a Consistent Branding Experience
How will you keep your brand fresh? Just as you would constantly be reviewing your business, revising it, and making small tweaks here and there, you’ll have to do the same thing with your brand. Revisit it, take a look at it, get a good sense of what the message is that you are trying […]
Branding for Start Ups: Your Visual Identity
When branding for a start up, you’ll need to start by asking yourself, “What is my visual identity?” Think about your potential customers and the places where they might see your visual identity.You need cohesion of color and fonts carried through your website, logo and business cards. You want your customers to recognize you and […]
Branding for Startups
Starting a business is hard work. Business owners get so caught up in the logistics of meeting clients and deadlines that they put branding as secondary, when really it is equally as important to their success.Branding: To develop a strategy that really conveys your company’s message you have to ask yourself: Who are we? What […]
Making Your Business Stand Out
The marketing strategy and messaging that goes into your website determines how your business stands out. And to make your business really stand out on the internet pay attention to “The What Versus the How”.So many businesses make the mistake of only detailing what it is they do. For branding purposes, you’ll also need to […]
What Every Nonprofit Needs to Know
When you’re running a nonprofit you want to do two things. You want to encourage people to donate and/or volunteer and you want to create a long term relationship with people so they become supporters.A few key factors to consider when creating your website are: 1. Make sure that the Donate button and Donate page […]
Google Places
Google Places is essentially a local business listing service that Google provides. It can be a great way to get some exposure, especially if you have a local focus. You create a listing for your business which you would have to verify that you own. They’ll send you a post card or call the phone […]
What We Can Learn from the Fitness Industry
Companies often tell me that they’re not finding inspiration for their next website on the internet within their industry. I really think the fitness industry has a lot of great examples that you can learn from regardless of your type of business. They have mastered the art of giving you a taste test. They let […]
Redesigning Your Website
If you’re thinking about updating or redesigning your website one of the most important things to consider is your business’s direction and projected rate of growth over the next three to five years. A lot of people will design their website based on the business they are currently doing. One of the things we like […]
