Custom Web Design, WordPress Development, and Content Creation
Riverbend Wealth Management helps business owners and retirees make financial decisions that align best with their goals. As an independent, fiduciary firm, they offer customized wealth management solutions that put the needs of their clients first.
The team's goal is to provide peace of mind for their clients so that they can enjoy retirement without any financial burden.
Project Included:
- Custom Web Design
- WordPress Development
- Maintenance & Security
The Backstory
Riverbend Wealth Management came to TinyFrog Technologies to create a website that attracts the firm's ideal client, answers their common questions, and shares the steps they would take with Riverbend. Their goal was also to incorporate other digital marketing efforts, including founder Jeremy Finger's podcast.
Prior to working with us, Riverbend struggled with capturing the attention of visitors who came to the site and converting them into leads.
Success Stories
Because of the specific type of client Riverbend works with, a "Success Stories" section was placed toward the top of the home page to introduce three client case studies. Once on the specific case study page, goals, challenges, and results are share about the situation.
Highlighting Riverbend's Differentiators
We worked with Riverbend Wealth Management to create a bold section with branded iconography
to introduce what sets the firm apart from other advisors.
Highlighting these differences reiterates the value Riverbend provides its clients,
which further encourages site visitors to reach out to work with Riverbend.
Custom Resource Guide
Riverbend Wealth Management encourages visitors to download "The Ready Ready Checklist" which not only provides value to those who access the PDF, but also captures leads for the firm.
Having a compelling lead magnet on the home page helps Riverbend achieve its goal of generating more interest and attracting new clients, while also showing the team's expertise and knowledge with retirement financial planning.
Service Introduction
We created a section to highlight the various services Riverbend offers. In addition, introducing the custodian information below the services establishes a strong reputation and sense of professionalism.
Custom Free Assessment Page
Since converting clients was so important to Riverbend Wealth Management, a custom page was designed to introduce the firm's process to site visitors.
The "Why, What, Who" section at the top of the page reiterates to visitors the value that Riverbend can provide if they work together. The page also includes a section that outlines what people can expect in the first call with Riverbend, which removes any uncertainty visitors might have that could prevent them from reaching out.
Toward the bottom of the page, a "Step #1" section takes visitors to a calendar where they can schedule an assessment.
WordPress Development
Our WordPress development team built the new site on a mobile responsive framework & we continue to maintain & protect the site with 24/7 security.
Highlights:
- Mobile-Responsive Framework
- On-Going Maintenance & Security
- Performance Monitoring
The Results
“Working with Tiny Frog has been a great experience. From the very start, their onboarding process helped us focus on our ideal client digitally. Other thought leaders in our industry mentioned how well our website is presented. We are very happy and highly recommend Tiny Frog!”